Get found by more people

Yoast SEO: The #1 WordPress SEO plugin

Optimize your content and make your website easier to discover with the plugin trusted by 13+ million sites.

Install Yoast SEO

SEO that works round the clock

Write, optimize, and publish, all in one place. Yoast SEO provides everything you need to optimize your content and help search engines discover your site.

Take the guesswork out of search optimization, giving you clear guidance right where you write.

Watch as your content transforms with real-time feedback showing what and how to improve.

Whether you're launching your first blog or scaling a business site, the plugin handles the technical details so you can focus on what you love.

Yoast SEO analyzes your content as you type, highlighting exactly what search engines love, and what needs a quick fix.

The built-in analysis catches keyphrase placement, readability issues, and structure problems before you hit publish.

Google finds and indexes your new pages without manual work. Your fresh content gets discovered quicker.

Yoast SEO features are built for content optimization

Take a quick glance at the engine that drives traffic and accelerates results with navigation at its finest, making SEO appear simple every day.

Real-time SEO & readability analysis

See actionable feedback instantly

Get real-time SEO and readability analysis as you write, so every post is optimized before it goes live.

• Keyphrase placement across titles, headings, and intro
• Readability checks for sentence flow and engagement
• Green lights when your content follows SEO best practices
• Numerical readability score (0-100) in 25+ languages

Automatic XML sitemaps

Help search engines discover your content

Ensure search engines discover every page instantly. Let Google handle the indexing while you focus on creating.

• Updates automatically as you add content
• Covers posts, pages, and archives
• Helps search engines automatically discover your content

Essential schema markup

Search engines understand your site automatically

Yoast SEO automatically adds structured data to every page, making your content easier for search engines to understand and eligible for rich results.

• Organization or person schema for brand identity
• Automatic base schema graph on every page (Website, Webage, Article)
• Article, FAQ, and breadcrumb schema
• Automatic JSON-LD structured data on every page
• No coding or technical knowledge required

Make your posts irresistible on social

Preview and control before sharing

Control exactly how your content looks on Facebook, Twitter, and LinkedIn with perfect Open Graph and Twitter Cards.

• Rich previews with images and headlines
• Edit titles, descriptions, and images separately for each platform
• Edit and test without extra plugins
• Control how your content appears when shared

FAQ and how-to-blocks

Get rich results without coding

Build FAQ pages and How-To guides that appear as rich results in Google, using dedicated Gutenberg blocks that automatically add structured data.

• FAQ blocks with automatic FAQPage schema
• How-To guides with step-by-step markup
• Eligible for featured snippets
• No schema knowledge required

Breadcrumbs & site navigation

Help visitors and search engines navigate

Add breadcrumb trails that appear in search results and help users understand your site structure, automatically marked up with schema.

• Breadcrumb schema for rich results in Google
• Sitelinks search box to appear in search
• Clear navigation paths
• Better user experience and crawlability

Save time on SEO by focusing on what matters

A simple plugin that brings real results:

• Real-time analysis that works for you
• Rich results without coding
• Social previews that control how content appears

Install Yoast SEO

FAQ

Is Yoast SEO really free forever?

Yes! Yoast SEO will stay free.

How do I install Yoast SEO?

Search “Yoast SEO” in WordPress Plugins → Install → Activate. Check your installation guide.

Does Yoast SEO include rich results features?

Yes! Yoast SEO includes FAQ and how-to blocks that automatically add structured data for rich results, plus article, organization, and breadcrumb schema.

Yoast SEO vs Yoast SEO Premium – what’s the difference?

Yoast SEO: Analysis, sitemaps, schema. Yoast SEO Premium: Support, EEAT Schema redirects, internal linking.

Does it work with my theme/builder?

Yes! Compatible with Gutenberg, Classic Editor, Elementor, and 99% of themes.

Can I use Yoast SEO in languages other than English?

Yes! Yoast SEO supports 25+ languages for SEO and readability analysis, including right-to-left languages like Arabic, Hebrew, and Farsi.

What languages do the analyses support?

25+ languages, including English, Spanish, German, French, Dutch, Arabic, and Japanese.

Can I switch from another plugin?

Yes! Built-in migration tools make switching seamless.